
Our Story
HOW IT STARTED
As freelancers from the MENA region, we struggled to get paid quickly, affordably, and globally. We realized that many others from freelancers to agencies were facing the same roadblocks. The financial system wasn’t designed for a borderless world, so we set out to build one that is.
We believe that everyone, no matter where they are, deserves access to fast, fair, and transparent financial tools. Sorbet exists to remove the barriers that hold freelancers and businesses back from thriving in the global economy.

When we started Sorbet, we were driven by a simple belief: money should move as fast and seamlessly as internet.
We are living through one of the biggest financial revolutions of our generation. Stablecoins have grown from an experimental idea to a multi-trillion-dollar settlement layer, processing over $15 trillion annually and reshaping how value moves across borders.
For the first time, we have infrastructure that allows money to travel at internet speed — instantly, globally, and transparently.
Yet while innovation accelerated in the U.S., South America, and parts of Asia, much of the MENA region has been underserved by modern financial infrastructure.
Freelancers, startups, and SMBs here still face friction, delays, and high fees just to participate in the global economy. At Sorbet, we believe our region deserves better.
We are building the experiences to empower businesses to scale internationally and enable talent to export their skills without barriers.
The future of money is borderless, and we are determined to ensure MENA is part of that future.

Maher Ayari
Co-Founder & CEO
Get In Touch
Whether you’re curious about Sorbet or need support, our team is here for you.
















